USB Flash Drives: A Unique Promotional Product

 

Businesses and organizations are always looking for new and unique ways to market themselves, and promotional products can make a lasting impression. USB flash drives are promotional products that can help brands get their names out there, while giving potential customers a useful device that they might use on a daily basis. Unlike more traditional promotional products, which can be spectacularly dull for the recipient, most people are excited to receive a functional, custom-branded USB flash drive—especially if it’s free.

While it’s true that USB flash drives are more expensive to give out than, say, a pen emblazoned with your company’s name and slogan, these devices hold a far greater perceived value for the people receiving them. Flash drives are inherently useful pieces of technology, and as opposed to a pen or other promotional item, tend to make people thankful that they can receive something for free that they otherwise would have needed to purchase at a store.

USB flash drives often become valued personal belongings for their owners. It’s difficult not to grow a little attached to something you use all the time and trust with your personal documents. People also tend gravitate to the devices that are the most unique, making your custom designed image aligned with something of true value to your customers.

One of the best things about using a flash drive as a promotional item is the fact that these devices are made for sharing data. Every time someone transfers or accesses a file through his or her USB drive is another moment when the people around them can take pause and check out your company’s logo or promotional message.

If your company has digital promotional material it would like to place into the hands of consumers, uploading it to a customized flash drive is an excellent way to ensure that your customers will see it. You can even have an “automatic launch” function for your digital material, which means it will play as soon as the flash drive is plugged into a computer. Users can then either discard that material and reuse the drive, or keep it on the device for repeated viewings.

As a promotional item, a USB flash drive is an excellent way to grab the attention and continued gratitude of your current and potential customers. And custom shapes, styles and designs are available to make your company’s USB flash drives really stand out from the crowd. If you haven’t considered custom flash drives as a promotional product for your brand, it’s time to give it a shot

 

What to Look for When Purchasing Lapel Pins

When you’re purchasing your custom lapel pins from PinSource, there are certain things you should keep in mind to make sure you get everything you need out of the process. The following are a few tips that can help you get the most out of your order:

 

  • Proofread your text. This might sound like a no-brainer, but it’s a surprisingly common mistake. A lot of companies handle a large volume of orders at the same time, and might not catch a spelling error. This is especially true of names, as there are often multiple different spelling options.
  • Balance savings with quality. Make sure that you don’t make unnecessary sacrifices to the quality of your lapel pins order just save a few bucks. On the other hand, you also need to be sure that your demand matches your budget. This can take some careful planning to get right.
  • Make sure you know what you’re buying. If you don’t understand a specific term, ask. Some manufacturers will automatically assume you know what cloisonné means, even if you’ve never heard that word before in your life. Asking the right questions is the only way to be absolutely sure that you’re getting exactly what you want.
  • Avoid over-complexity. Most companies order lapel pins as a means of promoting their brand. In order for that to work, casual onlookers have to be able to tell just what it is they’re looking at. As a general guideline, make sure that your images and text are plainly visible to somebody standing at a distance of at least three feet.
  • Thoroughly review your planning and decision-making process. The number one mistake that companies make is not putting enough thought into their order. Make sure that your design is appropriate for the type of pins you’re ordering. For example, think about whether it should be on a photographic pin or a soft enamel pin. Place your order well enough in advance of your event so that you are certain your pins will arrive on time. Review all artwork and text to see that it is highly visible and easy to recognize.

 

Using these simple suggestions, you should be able to avoid some of the common pitfalls when ordering your custom lapel pins. If you have any other questions, you can always contact us.